Updated Carrot’s prices checked on carrot.com on
The best website builders for real estate investors in 2026 are Apex Vivus (a website designed around you, with the CRM and AI, $97 a month for any team), Carrot (proven templates with SEO tools), REI BlackBook (websites with a phone system), Done Deal Website (unlimited simple sites), REsimpli (CRM-first) and Pebble (land). Each is scored below on five things, the website weighing most, with the reason for every score, as of 14 November 2026.
A few words first, in case any of this is new. A real estate investor buys houses directly from their owners, and the owners find the investor online, so the investor needs a website that shows up on Google and makes the owner want to call. Each owner who asks about selling is a lead. A CRM, short for customer relationship manager, is where every lead, call and follow-up is kept.
The honest part, first. Apex Vivus wrote this ranking, and Apex Vivus is on it, so we are not neutral. Every score has its reason in words, the weights are printed, and every price links to the company's own page with the date we read it, so you can check it and rescore it.
An investor website brings in sellers when it shows up as an owner searches for a cash buyer in their town, and then makes that owner trust you enough to call. Jerryll Noorden, who built Apex Vivus and is known for SEO for investors, breaks that trust into three pillars of conversion.
Do you know what you are doing? The seller judges that from clear steps, how long it takes and what it costs them.
Are you a real person they would like to deal with? Your face, your name and your story answer that, not a stock photo.
Can you prove what you say? Real reviews, houses you have bought, years in business and a local address and phone number.
That is where most investor websites fall short. When we measured 103 live Carrot sites on 14 November 2026, they loaded fast, but they were built from the same parts:
From our study, We checked 103 "Powered by Carrot" sites, with the method and the raw rows.
Each investor website builder is best for something different, so each card says what that is, what it costs to start and its score out of 100, with the website weighing most.
The investor website builders differ most in what the website is (a template, a design around you, or an add-on) and in what a team pays: for 10 people, from $97 a month on Apex Vivus to $468 on Carrot. Prices are per month for the website and the CRM together.
| Product | 1 person | 3 people | 10 people | The website | The CRM | AI | After the lead | Try it |
|---|---|---|---|---|---|---|---|---|
| Apex Vivus | $97 | $97 | $97 | Included, designed around you | Included, any number of people | Humphrey, 80 credits a month on Core and 160 on Power-Up | Repair estimates, offers, your fee, e-signatures and cash buyers (Power-Up) | The move from Carrot is free |
| Carrot | $119 | $188 | $468 | Included, from Carrot's templates | Free for 1 person, then $69 to $349 | AI Suite, $99 a month more | 5 to 50 e-signatures a month on paid CRM plans | 30-day money-back guarantee |
| REI BlackBook | $97 | $197 | $297 | 1 website on Basic, 3 on Growth, 10 on Professional | Included, 1, 3 or 10 people | Not listed on its pricing page | A property pipeline | 14-day free trial |
| Done Deal Website | $99 + use | Not stated | Not stated | Unlimited websites, each with a blog | Included: contacts, pipelines, email, texts and calls | AI billed on use | None listed | 7-day free trial |
| REsimpli | $249 | Not published | Not published | One seller website and one buyer website | Included | AI calling and AI texts, billed per use | None listed on the pages we read | 14-day free trial |
| Pebble | $288 | $288 | $488 | Add-on, $59 a month (land websites) | Included, 3 people on Growth | AI intake agent, $0.99 a deal | Direct mail and deal priority | 7-day free trial |
Swipe the table sideways to see every column.
Apex Vivus scored 97 out of 100 and Carrot 65, well ahead of the rest on the website, which weighs 40 points here. The others are built around the CRM or the phone, with the website as one part of it.
Each investor website builder below has its price, where it wins, what to watch for, who should pick it, and its five scores with the reason for each. Every fact links to the page it was read from.
An all-in-one platform for real estate investors and wholesalers: a seller website designed around you, a CRM, Humphrey the AI assistant, and the tools from the repair estimate to the cash buyer.
Core: website and CRM for any number of people, $97 a month or $960 a year. Power-Up, with the deal tools: $147 a month or $1,464 a year.
Pick it if you want one place for the website, every lead and every deal, at one price for your whole team.
Read on 14 November 2026: Apex Vivus pricing.
Websites for real estate investors and agents, with CarrotCRM sold beside them.
Website $119 a month, or $99 a month paid yearly. CarrotCRM is free for 1 person, then $69 a month for 3, $179 for 5 and $349 for 10. AI Suite $99 a month more.
Pick it if you want a proven template website and you work alone.
Read on 14 November 2026: Carrot pricing, CarrotCRM pricing.
A CRM with investor websites and a phone system: local numbers, calling, texting and ringless voicemail on one account.
Basic $97 a month (1 person), Growth $197 (3 people), Professional $297 (10 people). Two months free when paid yearly. No contract.
Pick it if your team lives on the phone and you want the numbers, the calls and the CRM in one account.
Read on 14 November 2026: REI BlackBook pricing, REI BlackBook free trial.
Investor websites with a CRM included, from a company that says it has built investor websites since 2005.
One plan, $99 a month plus usage: email $0.0007 each, calls $0.0154 a minute, texts $0.0091 a segment. 7-day free trial, no contract.
Pick it if you want several simple websites and a CRM for the lowest monthly price, and you will do the SEO yourself.
Read on 14 November 2026: Done Deal Website: how it works and pricing.
A CRM for real estate investors with calling, texting and AI calling, and a seller website and a buyer website.
Solo, 1 person, $249 a month billed yearly, read from REsimpli's pricing on 4 November 2026 by PulseSignal. REsimpli replaced its Basic, Pro and Enterprise plans with Solo on 16 September 2026; team prices are not published. 14-day free trial.
Pick it if the CRM matters more to you than the website, and you have the budget for it.
Read on 14 November 2026: REsimpli pricing, as read by PulseSignal, REsimpli plan changes, PulseSignal, REsimpli's older pricing page.
A CRM and direct mail platform built for land investors, with land websites as add-ons.
Growth $229 a month billed yearly (3 people), Team $429 billed yearly. The website is an add-on, LandLeads or LandList, $59 a month billed yearly or $69 monthly. 7-day free trial, no contract.
Pick it if you buy land, not houses, and direct mail is how you find sellers.
Read on 14 November 2026: Pebble pricing.
We looked at six more options and left them out of the ranking: two because their current prices could not be confirmed on their own sites, one because it builds websites itself, one because it isn't a builder at all, one because Carrot owns it, and one because we do.
A long-standing investor website builder, from $49 a month by its SourceForge listing, with a simple CRM. We left it out of the ranking because we could not read its current prices on its own site, and the listing is unclaimed with screens from 2020.
SourceForge listingA CRM with a website and deal calculators (comps, repair estimates), from $44 a month by its Capterra listing. Left out because most of its reviews date from 2020 and we could not confirm its current plans.
Capterra listingBuild your own: full control of the website, but no CRM, no lead follow-up and no deal tools, and the SEO is yours to do. Good if you are technical and want only a website.
Often listed as a Carrot alternative, but it is an agency, not a website builder: retainers from $6,499 a month, or projects from $9,999.
its pricing pageNot an alternative any more: Carrot bought InvestorFuse in 2022, it is now CarrotCRM, and Carrot no longer sells new InvestorFuse plans.
Carrot's InvestorFuse pageJerryll Noorden, who built Apex Vivus and wrote this page, also founded GrumpyHare, which other lists rank. We left it out, because we cannot rank two of our own companies against each other fairly. Its sites are where many of the designs in Apex Vivus started.
Choose the website builder that fits how you find sellers. Find the line that sounds most like you.
Investors who moved to Apex Vivus say the website started bringing sellers within weeks. These are their own words, as they wrote them.
Šemso Gagulić, one month after his website moved to Apex Vivus. Shown with his permission.
October 27, 2026 · his Facebook post
“As promised a couple of weeks ago, I have reclaimed my throne! I now rank #1 on Google and Bing as I did a couple of years ago. […] As you can see, my face is showing like Jerryll Noorden. He has given the blueprint.”
Anthony Bostic, Anthony's Estates, Augusta, Georgia
I got my first Lead on my Vivus website! She filled out the info box.
it's a multimillion Dollar house on the lake, looks like a low repair costs by the pics. ARV of 15 million.
I will be contacting her today to get some info, and schedule a walk through, for some solid numbers, including actual repair costs.
We scored each investor website builder on five things, from 1 to 5, wrote down the reason for every score, and weighted them as below. A product scoring 5 on everything gets 100.
| What we scored | What it measures | Weight |
|---|---|---|
| Cost for a team of three | What three people pay a month for the website and the CRM together, on the cheapest plan that has both. | 20 |
| The website and SEO | How much of the seller website you control, how it is built to rank on Google, and how it is built to turn visitors into sellers who call. | 40 |
| CRM and follow-up | Where every lead, call, text and email is kept, and whether follow-up runs without you. | 15 |
| Tools after the lead | What helps between the lead and the paycheck: repair estimates, the offer, the contract and the cash buyer. | 15 |
| AI included | AI that does work for you, and whether it is in the price or billed on top. | 10 |
Each company's own pricing page, read on 14 November 2026. REsimpli's current pricing could not be read from here, so its price comes from PulseSignal's dated reading of REsimpli's page, and the page says so. Every source is listed at the end.
The cheapest plan that includes both the website and the CRM, for that many people, per month. Usage charges, add-ons and messaging rates are left out unless the website itself is an add-on (Pebble).
We did not buy a plan from every company, so for the others we can only report what their pages say, not how well each feature works. Where a page doesn't say something, the table says "not stated" or "not listed".
This page is about choosing a website, so the website and its SEO weigh 40 of the 100 points. Our Carrot alternatives ranking weighs cost and the tools after the lead more, and leaves Carrot out of the ranking.
Apex Vivus is on this list, and we wrote it. Jerryll Noorden, who wrote this page and built Apex Vivus, started his investing business on Carrot and recommended it in public for years, and he also founded GrumpyHare, which is why GrumpyHare is not ranked. That is why every score on this page has its reason next to it: so you can disagree with any of them.
The best website builder for real estate investors in 2026, by our scoring, is Apex Vivus: a website designed around the investor, a CRM for any number of people and Humphrey, an AI assistant, for $97 a month. Carrot comes second for its templates and SEO tools. We built Apex Vivus, so the reason for every score is on this page for you to check.
A good real estate investor website shows up when an owner searches for a cash buyer in their town, and then makes that owner trust you enough to call. That trust comes from three things: competence (clear steps, timing and costs), personality (your face, your name and your story) and credibility (real reviews, houses you have bought, a local address and phone number).
A real estate investor website costs from about $97 to $288 a month on the builders ranked here, website and CRM together: Apex Vivus $97 for any team, REI BlackBook $97 for one person, Done Deal Website $99 plus usage, Carrot $119 (or $188 for three people with its CRM), REsimpli $249 billed yearly and Pebble $288 with its land website add-on.
Yes, you can build an investor website on WordPress, Wix or Squarespace, and you get full control of the design. What you do not get is a CRM, automatic follow-up with sellers, or the SEO work, which you would add and do yourself. That suits someone technical who only wants a website.
Many investor websites look the same because they are built from the same templates: in our study of 103 live Carrot sites, two in three asked "Need to sell your house fast?" in exactly those words, and only 8 showed a real person's face in the first screen. A seller comparing three such sites can struggle to tell them apart.
Yes, you need a CRM with an investor website, because the website only brings in the lead; the CRM is where every seller, call, text and follow-up is kept until the deal closes. Every builder ranked here includes one, though Carrot's free CRM covers one person and its team plans cost $69 to $349 a month more.
This ranking is written by Apex Vivus, so we are not neutral, and we put that first. Every score has its reason in words, the weights are printed, and every price links to the company's own page with the date we read it, so you can check it and rescore it your own way.
This comparison was written by Jerryll Noorden, who built Apex Vivus and is known for SEO for real estate investors. He started his own investing business on Carrot. He also founded GrumpyHare, which is why GrumpyHare is not ranked here.
Every Apex Vivus website is designed around the investor, from their own photos, story and town. If you are on Carrot now, the move is free. Your pages, blog posts and pictures come with you at the same web addresses, so they keep their Google rankings, and your leads come with you from a Carrot download. Your new site is built and checked before anything changes.
Choosing a website for your investing business? Let me walk you through six builders out loud, Carrot included: what makes an investor website bring in sellers, what each one costs, and how they scored. About eight minutes. Ask me anything along the way.
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