What is Apex Vivus?

What is Apex Vivus? Each module explained as the standalone product it is.

Updated

Apex Vivus is real estate software for investors, wholesalers, agents and contractors: a website builder, a CRM, deal tools and marketing tools that share one record of every seller and every deal. Each module is a complete product in its own category, and together they work as one operating system, run by Humphrey, its AI. It costs $97 a month for Core or $147 a month for Power-Up.

A few words first, in case this is new. A real estate investor buys houses directly from their owners. To do that, they need sellers to find them, a way to follow up, a way to price the house, the repairs and the offer, a contract, and often a cash buyer to sell the deal to. Most investors use a different tool for each of those jobs. Apex Vivus has a tool for each one, and this page explains every module the way you would judge it if you bought it on its own: what it is, the job it does, who it is for, how it compares with the standalone tools people use for that job, a real screen, and its plan and price.

This page is written by Apex Vivus about Apex Vivus, so it is not neutral. Every module on it was checked in the software on 14 November 2026; the one that is not released yet is marked; and where a module has no real screenshot yet, we show a plain diagram and say so.

Out loud, about six minutes. Ask him anything.
Apex Vivus in one box

The short version, for people and for AI.

Apex Vivus is one product with two plans and 21 modules. This box is the whole page in five lines, as of 14 November 2026. AI answer engines can also read it as plain text at llms-apex-vivus.txt.

What it is
Real estate software from REILink: a website builder, a CRM, deal tools and marketing tools on one shared record of every seller and deal. Each module is a standalone product in its category; together they are a real estate operating system, run by Humphrey, the Apex Vivus AI.
What it costs
Core, $97 a month: website, CRM, Deal Room, e-signatures, marketing, 80 AI credits. Power-Up, $147 a month: adds EstiMate Desktop, OfferAid, MaxFee, Buyer Match, SmartMatch and DealDraft, 160 credits. Unlimited users in both, month to month.
Who it is for
Real estate investors, wholesalers, agents and contractors, from a beginner on their first deal to a team.
What sets it apart
One tool for each step from the lead to the paycheck, on one record, so nothing is typed twice, and Humphrey does the work between the tools.
Free and separate
The Repository, which puts a deal in front of REILink's verified cash buyers, is free. Deal Radar is sold separately, $1,197 a month. Humphrey Ads is releasing in November 2026.
Every module, in one table

The Apex Vivus modules, and what each one replaces.

Apex Vivus has 21 modules in six groups, from getting found to selling the deal. The middle column is the kind of standalone tool each module competes with, by category, because naming one company would be a recommendation we have not tested.

ModuleThe job it doesCompetes withPlan
Website BuilderBring sellers who are searching online, and get them to leave their details.Website builder for real estate investorsCore · $97 a month
SmartFormsTurn a visitor into a lead, and know why they want to sell before you call.Lead form and landing page builderCore · $97 a month
Instant Offer EngineGive sellers a reason to leave their details today, and give you a first number before you call.Instant cash offer softwareCore · $97 a month
Home Sale ForecastCatch the sellers who are not ready for an offer, and start the conversation.Home value reportCore · $97 a month
PageForgeGet found in every town you work, for the searches that bring sellers.SEO page generatorCore · $97 a month
Blog writerKeep your site fresh and answer the questions sellers search for.AI blog writerCore · $97 a month
CRMAnswer every new seller fast, follow up until they are ready, and never lose track of a deal.Real estate investor CRMCore · $97 a month
AppointmentsTurn an interested seller into a time in your calendar.Online scheduling toolCore · $97 a month
Deal RoomKnow what the house is worth and whether the deal works, before you make an offer.Deal analysis softwareCore · $97 a month
EstiMateKnow what the repairs will cost before you offer.Repair estimating softwarePower-Up · $147 a month
OfferAidMake an offer the seller can accept and a buyer will still take.Offer calculatorPower-Up · $147 a month
E-signaturesGet the contract signed the day the seller says yes.E-signature serviceCore · $97 a month
DealDraftKnow who to call at each step after the contract.Deal team directoryPower-Up · $147 a month
MaxFeeGet paid as much as the deal allows, without losing the buyer.Assignment fee calculatorPower-Up · $147 a month
Buyer Match and SmartMatchSell the deal fast, to a buyer who will close.Cash buyer list softwarePower-Up · $147 a month
The RepositoryReach buyers beyond your own list.Deal marketplaceFree with REILink
True AttributionSpend your marketing on what brings paychecks, not just leads.Ad and call trackingCore · $97 a month
Social and Google Business ProfileStay visible where sellers look, without writing every post.Social media schedulerCore · $97 a month
Humphrey AdsBring more sellers with ads, without learning ad software.Ad campaign builderReleasing November 2026
HumphreyDo the work between the tools, so the tools work as one.AI assistantCore · $97 a month
Deal RadarFind sellers before they find anyone else.Motivated seller list softwareSold separately · $1,197 a month
Why it is an operating system

Standalone products, one operating system.

Apex Vivus is an operating system because every module reads and writes the same record of each seller and deal. A seller who fills in a SmartForm is already a card in the CRM, a house in the Deal Room and a line in your ad reports, with no copying and no syncing.

That is the difference between an operating system and an all-in-one. An all-in-one puts separate tools behind one login; each keeps its own data, and you carry the work from one to the next. In Apex Vivus the work moves by itself: the repair estimate is already in the offer, the offer is already in the contract, and the contract moves the seller's card. Humphrey, the AI, does the work between the tools, such as drafting the next message or spotting an appointment in a text.

And each module is still a complete product. The website builder is a full website builder; the CRM is a full CRM. That is why the rest of this page judges each one on its own, against the standalone tools of its category. Both are true: an operating system as a whole, and a standalone product in each category.

Get found

Get found: the tools that bring a seller to you and get their details.

Website Builder

Core · $97 a month

A website builder made for people who buy houses, wholesale them, sell them as agents or fix them as contractors. Humphrey interviews you out loud for about ten minutes, and from your answers, your logo and four photos it builds a complete site designed around you, in English and Spanish. You change it later by talking to it, which we call TalkToBuild, or with the editor.

The job
Bring sellers who are searching online, and get them to leave their details.
Who it is for
Investors, wholesalers, agents and contractors who want a site that looks like their business, not like everyone else's.
Compared with a standalone website builder for real estate investors
A general website builder gives you a blank page and leaves the selling to you; an investor website service gives you a proven page that looks like every other investor's. Apex Vivus builds a site around you, with the seller tools built in, built-in A/B testing (two versions of a page shown to different visitors, to see which brings more sellers) and heatmaps (where visitors click and scroll).
An Apex Vivus investor website: a Connecticut house buyer's home page
An Apex Vivus investor website: a Connecticut house buyer's home page.

SmartForms

Core · $97 a month

Seller forms that ask about the house and the seller's situation, step by step, and change the page around the answers.

The job
Turn a visitor into a lead, and know why they want to sell before you call.
Who it is for
Anyone whose site gets visitors who leave without filling anything in.
Compared with a standalone lead form and landing page builder
A form builder collects a name and a phone number. SmartForms also ask about the situation, such as a foreclosure, an inherited house or a tired landlord, so the page they see next is written for them, and the lead lands in your CRM already tagged with it.
A SmartForm on an investor website asking what is going on with the house
A SmartForm on an investor website asking what is going on with the house.

Instant Offer Engine

Core · $97 a month

A tool on your website that gives a seller an offer range without a visit. The seller walks the house on their phone, guided by Humphrey; repairs are priced from the photos and your own repair list, and nearby sales give the fixed-up value.

The job
Give sellers a reason to leave their details today, and give you a first number before you call.
Who it is for
Investors who want more sellers to finish the form, and who would rather price a house from photos before driving to it.
Compared with a standalone instant cash offer software
Instant offer tools usually give a number from public data alone. This one prices the real condition of the house from the seller's own photos, keeps the range under the maximum you set, and shows no number when there is too little data.
The Instant Offer on an investor website, pricing a house from the seller's photos
The Instant Offer on an investor website, pricing a house from the seller's photos.

Home Sale Forecast

Core · $97 a month

A free report on your website that shows a seller how selling the usual way, with an agent, would likely go: the time, the repairs and the costs.

The job
Catch the sellers who are not ready for an offer, and start the conversation.
Who it is for
Investors whose visitors are still deciding how to sell.
Compared with a standalone home value report
A home value report gives a number and stops. The forecast compares the two ways of selling side by side, so a seller can see when a cash sale makes sense for them, and Humphrey drafts your follow-up.
The Home Sale Forecast comparing a listing with a cash sale
The Home Sale Forecast comparing a listing with a cash sale.

PageForge

Core · $97 a month

A page writer for search engines. It crosses the towns you buy in with the reasons people sell, and writes each page only from the facts you give it, at most 50 at a time.

The job
Get found in every town you work, for the searches that bring sellers.
Who it is for
Investors who buy in more than one town or county.
Compared with a standalone sEO page generator
Page generators often fill pages with the same text and a new town name, which search engines ignore. PageForge writes from your real facts and adds the structured data search engines read. Each page uses 10 AI credits, plus 3 when it makes the pictures.
PageForge city pages for the towns an investor buys in
PageForge city pages for the towns an investor buys in.

Blog writer

Core · $97 a month

Humphrey drafts blog posts about your market and your sellers' questions, with a picture for each, and you edit and publish them.

The job
Keep your site fresh and answer the questions sellers search for.
Who it is for
Investors who know they should blog and never have the time.
Compared with a standalone aI blog writer
A general AI writer knows nothing about your business. This one writes from your site, your market and your deals. Drafts use AI credits.
A blog post drafted by Humphrey on an investor website
A blog post drafted by Humphrey on an investor website.

Does a site like this bring sellers? Šemso Gagulić's website had been on Apex Vivus for about a month when he sent these two messages, a day apart. He shared them with permission:

Šemso GagulićFacebook Messenger
Nov 2, 2026, 3:22 PM
Wanna hear some crazy news lol? we just had a seller email us because she found our info on chatGPT as a local house buyer
that is insane bro
not sure if Its a deal or not but cant believe that worked
Apex is designed for ai
Dude if you knew what goes on in the code!!!❤️
Make sure you crush this deal. Fingers crossed
November 2: a seller found him on ChatGPT.
Šemso GagulićFacebook Messenger
Nov 3, 2026, 10:30 AM
Just got another email from our new website 👀
November 3: another lead from his new website.

Šemso Gagulić, one month after his website moved to Apex Vivus. Shown with his permission.

Follow up

Follow up: the tools that turn a seller's message into an appointment.

CRM

Core · $97 a month

The place every seller lives: a board with a column for each stage, from new lead to closed deal, and a card for each seller with every call, text, email and note.

The job
Answer every new seller fast, follow up until they are ready, and never lose track of a deal.
Who it is for
Solo investors and teams of any size: every plan has unlimited users.
Compared with a standalone real estate investor CRM
Investor CRMs usually charge per user and keep the website elsewhere. This one is in every plan for your whole team, answers a new seller in seconds by text and email, keeps texts, calls and email in one inbox, texts back a missed call when your phone number is connected, and runs follow-up sequences that check do-not-call lists and contact hours first.
The Apex Vivus CRM board, each seller a card in the column for their stage
The Apex Vivus CRM board, each seller a card in the column for their stage.

Appointments

Core · $97 a month

A calendar where sellers book a walkthrough or a call in your free times, and where you keep your own appointments.

The job
Turn an interested seller into a time in your calendar.
Who it is for
Anyone who loses sellers to back-and-forth about when to meet.
Compared with a standalone online scheduling tool
A scheduling app knows nothing about your leads. Here a booking lands on the seller's card, and Humphrey spots a day mentioned in a seller's text or email and asks you whether to add it.
A seller booking a walkthrough time on an investor website
A seller booking a walkthrough time on an investor website.
Make the deal

Make the deal: the tools that price the house, the repairs and the offer, and get it signed.

Deal Room

Core · $97 a month

One screen per house: its public records, what the owner owes, nearby sales to judge its value, and the calculators for a wholesale, a flip, a rental and more.

The job
Know what the house is worth and whether the deal works, before you make an offer.
Who it is for
Anyone who analyzes deals in a spreadsheet or across several websites.
Compared with a standalone deal analysis software
Deal calculators make you type the numbers in. The Deal Room starts from the lead that is already there, and the repairs, the offer and the fee are worked out on the same screen.
The Deal Room: a house, its records, its value and the deal on one page
The Deal Room: a house, its records, its value and the deal on one page.

EstiMate

Power-Up · $147 a month

Repair estimates from walkthrough photos. It finds the repairs in each photo and prices them at your own rates, room by room and line by line.

The job
Know what the repairs will cost before you offer.
Who it is for
Investors and contractors who price repairs by hand or from experience.
Compared with a standalone repair estimating software
Repair estimators are usually price lists you fill in yourself. EstiMate starts from the photos. EstiMate Desktop is in Power-Up; EstiMate Mobile, for walking the house on your phone, is $30 a month more.
EstiMate turning walkthrough photos into priced repair lines
EstiMate turning walkthrough photos into priced repair lines.

OfferAid

Power-Up · $147 a month

Works out your offer from the value, the repairs, your fee and what the cash buyers who fit the house need to earn, and lays it out so the seller can follow it.

The job
Make an offer the seller can accept and a buyer will still take.
Who it is for
Wholesalers and investors who make offers from a rule of thumb.
Compared with a standalone offer calculator
Offer calculators apply one formula to every house. OfferAid checks the offer against the buyers who would actually buy this house.
OfferAid laying out an offer the seller can read
OfferAid laying out an offer the seller can read.

E-signatures

Core · $97 a month

Built-in e-signatures. Every account starts with an editable cash purchase agreement; it is filled in from the lead, the seller signs online, and the signed copy is sealed.

The job
Get the contract signed the day the seller says yes.
Who it is for
Anyone who sends purchase agreements.
Compared with a standalone e-signature service
E-signature services charge by the send or the seat. These are in every plan with no monthly send limit, and a signed agreement moves the lead to Under Contract by itself.
Leadseller, address, price→Agreementfilled in from the lead→Seller signsonline, any device→Under Contractthe card moves by itself
A diagram of how E-signatures works, not a screenshot.

DealDraft

Power-Up · $147 a month

Builds your deal team: the title company, lenders, contractors and the other people a deal needs, ready when you need them.

The job
Know who to call at each step after the contract.
Who it is for
Newer investors who do not yet have a team, and anyone working a new market.
Compared with a standalone deal team directory
A contact list is only as good as what you put in it. DealDraft helps you build the team around the deal. It does not write contracts.
Your dealTitle companyLenderContractorInspectorClosing attorney
A diagram of how DealDraft works, not a screenshot.
Sell the deal

Sell the deal: the tools that find the cash buyer and set your fee.

MaxFee

Power-Up · $147 a month

Works out the highest fee the deal can carry. It raises your fee $50 at a time against what the buyers who fit can pay, and stops just before they would walk away.

The job
Get paid as much as the deal allows, without losing the buyer.
Who it is for
Wholesalers, whose fee is the paycheck.
Compared with a standalone assignment fee calculator
Most wholesalers set their fee by feel. MaxFee shows where the fee starts to cost you buyers.
MaxFee showing the highest fee the cash buyers who fit will pay
MaxFee showing the highest fee the cash buyers who fit will pay.

Buyer Match and SmartMatch

Power-Up · $147 a month

Finds the cash buyers who fit the house, by what they buy and where, and forecasts which of them are likely to act.

The job
Sell the deal fast, to a buyer who will close.
Who it is for
Wholesalers, and investors who sell some deals on.
Compared with a standalone cash buyer list software
A buyer list is a spreadsheet you blast every deal to. Buyer Match ranks the buyers who fit this house, so you send it to the right ones.
Buyer Match listing verified cash buyers who fit a house
Buyer Match listing verified cash buyers who fit a house.

The Repository

Free with REILink

A free place to put a deal in front of REILink's verified cash buyers. REILink is the company behind Apex Vivus.

The job
Reach buyers beyond your own list.
Who it is for
Any wholesaler, on any plan.
Compared with a standalone deal marketplace
Deal listing sites charge to post or to see deals. The Repository is free, and its buyers are verified.
The Repository matching deals to buyers by strategy
The Repository matching deals to buyers by strategy.
Market and learn

Market and learn: the tools that bring the next seller, and learn from the last deal.

True Attribution

Core · $97 a month

Traces each seller back to the ad, page or letter that brought them, and when a deal closes, tells your Google and Facebook ads which seller became a paycheck and what it made.

The job
Spend your marketing on what brings paychecks, not just leads.
Who it is for
Anyone running ads or mail.
Compared with a standalone ad and call tracking
Tracking tools count calls and clicks. True Attribution counts profit, and sends it back to the ad platforms so they look for more sellers like the ones who paid off.
Ad, page or letterwhere the seller came from→Leadthe seller's card→Closed dealthe profit you mark→Back to the adsGoogle and Facebook learn who paid off
A diagram of how True Attribution works, not a screenshot.

Social and Google Business Profile

Core · $97 a month

Humphrey writes your Facebook Page posts and your Google posts; you approve them and they publish on schedule. Your Google Business Profile, the listing sellers see on Google Maps, is run from the same place: photos, reviews, details and posts.

The job
Stay visible where sellers look, without writing every post.
Who it is for
Investors who know they should post and never get to it.
Compared with a standalone social media scheduler
A social scheduler publishes what you write. Here Humphrey writes it from your business first. Drafts use AI credits.
Humphrey writesfrom your business→You approveedit or reject→Published on scheduleFacebook Page and Google
A diagram of how Social and Google Business Profile works, not a screenshot.

Humphrey Ads

Releasing November 2026

Builds Facebook and Instagram campaigns for you, from your market and your best sellers.

The job
Bring more sellers with ads, without learning ad software.
Who it is for
Investors who want ads and do not want to run them.
Compared with a standalone ad campaign builder
Releasing November 2026, and not available today. Its price will be on the pricing page when it is released.
Humphrey Ads, releasing November 2026: a campaign Humphrey has drafted
Humphrey Ads, releasing November 2026: a campaign Humphrey has drafted.
Across everything, and sold separately

Across everything, and sold separately: the assistant who runs it all, and the lead finder sold on its own.

Humphrey

Core · $97 a month

The AI built into Apex Vivus. He interviews you to build your site, guides sellers through their own house, drafts follow-ups, posts and replies, spots appointments, and answers questions about your business out loud.

The job
Do the work between the tools, so the tools work as one.
Who it is for
Everyone on Apex Vivus.
Compared with a standalone aI assistant
A chat assistant answers questions. Humphrey works inside your data and your tools. His AI work uses credits: 80 a month are included in Core and 160 in Power-Up, each worth 10 cents.
Humphrey, the Apex Vivus AI, on the Talk to Humphrey page
Humphrey, the Apex Vivus AI, on the Talk to Humphrey page.

Deal Radar

Sold separately · $1,197 a month

Finds homeowners likely to sell before they look for you: it watches public records for signs such as a foreclosure or unpaid taxes, scores each property and finds the owner's phone.

The job
Find sellers before they find anyone else.
Who it is for
Investors and teams ready to call and write to owners every day.
Compared with a standalone motivated seller list software
List services sell you a list. Deal Radar watches your area every day, scores who is most likely to sell, and hands the best to you. $1,197 a month with one territory, $197 for each extra territory, or $1,497 a month together with Apex Vivus.
Deal Radar setting up a hunt for motivated sellers in an area
Deal Radar setting up a hunt for motivated sellers in an area.
Plans and prices

What Apex Vivus costs, and what each plan includes.

Apex Vivus has two plans, Core at $97 a month and Power-Up at $147 a month, both month to month and both with unlimited users. Paid yearly, Core is $960 and Power-Up $1,464, about two months free.

Apex Core$97 a month

The website builder, SmartForms, the Instant Offer, the Home Sale Forecast, PageForge, the blog writer, the CRM, appointments, the Deal Room, e-signatures, True Attribution, the social publisher and Google Business Profile, and Humphrey. 80 AI credits a month.

Apex Power-Up$147 a month

Everything in Core, plus EstiMate Desktop, OfferAid, MaxFee, Buyer Match, SmartMatch and DealDraft. 160 AI credits a month.

A few things are priced on their own. EstiMate Mobile is $30 a month on top of Power-Up. Deal Radar is $1,197 a month with one territory, $197 for each extra territory, or $1,497 a month together with Apex Vivus. The Repository is free with a REILink account. AI credits are worth 10 cents each; a PageForge page, for example, uses 10, plus 3 for its pictures.

From apex.reilink.com/pricing and Deal Radar pricing, read 14 November 2026. Moving from Carrot? Our step-by-step comparison shows what each covers.

Questions about Apex Vivus

What is Apex Vivus, answered.

What is Apex Vivus?

Apex Vivus is real estate software for investors, wholesalers, agents and contractors: a website, a CRM, deal tools and marketing that share one record of every seller and deal. Each part is a complete product in its own category, and together they work as one operating system. It costs $97 a month for Core or $147 for Power-Up.

Is Apex Vivus an operating system or a set of separate tools?

Apex Vivus is both: an operating system as a whole, and a standalone product in each category. Every tool reads and writes the same seller and deal record, and Humphrey, its AI, runs them as one system. At the same time the website builder, the CRM and each deal tool is complete on its own.

Who is Apex Vivus for?

Apex Vivus is for people who buy houses directly from owners, and the people around them: real estate investors, wholesalers, agents and contractors. Beginners get each step explained; teams get unlimited users and one record for everyone.

How much does Apex Vivus cost?

Apex Vivus costs $97 a month for Core (the website, the CRM, deal analysis and marketing) or $147 a month for Power-Up (adds EstiMate Desktop, OfferAid, MaxFee, Buyer Match, SmartMatch and DealDraft). Both are month to month, with unlimited users. EstiMate Mobile is $30 a month more, and Deal Radar is sold separately.

Is there a free plan?

There is no free plan of Apex Vivus. The Repository, where you can put a deal in front of REILink's verified cash buyers, is free with a REILink account, as are REILink's education and community.

What are AI credits?

AI credits are how Apex Vivus pays for the AI work it does for you, such as writing a page or a post. Each credit is worth 10 cents; Core includes 80 a month and Power-Up 160. A PageForge page, for example, uses 10 credits, plus 3 for its pictures.

What is the difference between Core and Power-Up?

The difference between Core and Power-Up is the deal tools. Core has the website, the CRM, the Deal Room, e-signatures and marketing. Power-Up adds the tools that price the repairs (EstiMate Desktop), the offer (OfferAid), your fee (MaxFee), the buyers (Buyer Match and SmartMatch) and your deal team (DealDraft), and twice the credits.

Can I use only one part of Apex Vivus?

You can use only one part of Apex Vivus: many people start with the website and the CRM and add the deal tools later. The plan is the same either way, so the other tools are there when you need them.

How is Apex Vivus different from Carrot?

Apex Vivus differs from Carrot in what comes after the lead. Carrot builds investor websites and a CRM, and covers the lead fully. Apex Vivus covers the lead too, and then the repairs, the offer, the contract, the buyer and your fee, in one place. Our step-by-step comparison is at /what-carrot-doesnt-do.

Can I move my website to Apex Vivus?

You can move your website to Apex Vivus, and the move is free. Your pages, blog posts, pictures and leads come with you, at the same web addresses, and your new site is built and checked before anything changes.

Is Humphrey Ads available now?

Humphrey Ads is not available now: it is releasing in November 2026. It will build Facebook and Instagram campaigns for you. Until then, True Attribution already tells your Google and Facebook ads which seller became a paycheck.

Who makes Apex Vivus?

Apex Vivus is made by REILink. It was built by Jerryll Noorden, a former NASA robotics scientist who has bought houses in Connecticut since 2016, started his business on Carrot, and built the tools he could not find.

Sources

Where every fact comes from.

  1. Apex Vivus pricing: Core and Power-Up, what each includes, credits. Read 14 November 2026.
  2. Deal Radar pricing: $1,197 a month, extra territory $197, with Apex Vivus $1,497. Read 14 November 2026.
  3. The Apex Vivus software itself: every module above was checked in the code on 14 November 2026. Humphrey Ads is not released and is marked so.
  4. Talk to Humphrey: the website tools shown working, with real screens. Read 14 November 2026.
  5. What Carrot doesn't do: every step of a deal, and who covers it. Updated 14 November 2026.
  6. llms-apex-vivus.txt: this page's facts as plain text for AI answer engines. Updated 14 November 2026.
Jerryll Noorden
Jerryll NoordenFormer NASA robotics scientist who has bought houses in Connecticut since 2016. Started his investing business on Carrot, then built Apex Vivus, one tool for each step he could not find. How he moved his own site.

Want to see it on your own business? See how the move works.

If you already have a website, the move to Apex Vivus is free. Your pages, blog posts, pictures and leads come with you, at the same web addresses, and your new site is built and checked before anything changes. Or start fresh, and Humphrey builds your site in about ten minutes.

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